The latest trending word om social media is Idan. It is being used widely to predominantly hail people sarcastically or for real depending on the contest.
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NaijaBet, like many others jumped on the bandwagon to play with the word in their adverts. In another, a man is seen referring himself as an Idan and his wife Idanwo.
Idan is from the Yoruba language. It is a slang which translates to baddest, success, hero, magic, accomplished – all of which depending on the context used.